Impact Study

How Popp Won Enterprise Trust With Three Certifications

Popp is an AI copilot for talent and recruitment teams. To win enterprise clients, a founding team new to compliance needed to prove security maturity fast — without stalling product development. Agency took them through SOC 2, ISO 27001, and HIPAA.

About the Company

Popp AI is an AI copilot for talent and recruitment teams that automates candidate conversations, screening, and application processes. Founded by Sam Dhesi, James Cochrane-Dyet, and Ilyes Benmansour, Popp raised £3.6 million in seed funding led by Emerge and SuperSeed Ventures to make meaningful candidate engagement possible at scale.

Key Challenges

Enterprise clients wanted proof that Popp took security seriously before trusting it with candidate data. The founding team had no prior experience with security compliance, and leadership bandwidth was already consumed by rapid product development.

How Agency Helped

Agency guided Popp’s audit preparation from the earliest stage — pre-product and client readiness — and worked directly with the development team on implementation. Agency also advised the CTO on security infrastructure and posture, and implemented the full set of compliance frameworks end to end.

Results

Popp attained SOC 2, ISO 27001, and HIPAA certifications. CTO-level infrastructure advisory hardened the company’s security posture, and the sales team now answers enterprise security questionnaires quickly — closing deals faster with less workflow disruption.

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